Social Network Sites and Innovation Capabilities in the UAE Hotel Industry. Reliability and Normality Test
Abdulhadi Al-Hammadi1, Samer Ali Al-shami2, safiahsidek3, Abdulla Al-hammadi4

1Abdulhadi Al-Hammadi, Melaka Institute of Technology Management and Entrepreneurship, Safiah Sidek, University Technical Malaysia.

2Samer Ali Al-Shami, Melaka Institute of Technology Management and Entrepreneurship, Safiah Sidek, University Technical Malaysia.

3Safiah Sidek, Melaka Institute of Technology Management and Entrepreneurship, Safiah Sidek, University Technical Malaysia.

4Abdulla Al-hammadi, Melaka Institute of Technology Management and Entrepreneurship, Safiah Sidek, University Technical Malaysia.

Manuscript received on 10 April 2019 | Revised Manuscript received on 17 April 2019 | Manuscript Published on 26 July 2019 | PP: 775-779 | Volume-8 Issue-6S4 April 2019 | Retrieval Number: F11560486S419/19©BEIESP | DOI: 10.35940/ijitee.F1156.0486S419

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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open-access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: The integration of information technology through social network sites in business operating and management has been recognized as one of the most resource for the development of innovation capabilities. It plays a significant role in knowledge sharing and transform which are the seeds of innovation development. The service sector is now the main domain where IT plays is extensively integrated in operation and management functions. However, the literature still lacks of clear understanding about the concept of SNSs and the innovation capabilities in hotel industry which affect the effectively use IT in their businesses. Therefore, this study aims to model SNSs and innovation capabilities. The reliability test through Cronbach alpha as well as normality tests were used.

Keywords: SNSs, Innovation, UAE, Hotel, Reliability, Normality.
Scope of the Article: Social Networks