Augmented Reality (Ar) & Virtual Reality (Vr) – A Channel for Digital Transformation in Industrialization Fostering Innovation & Entrepreneurship
Devesh Rath1, Ipseeta Satpathy2, B. C. M. Patnaik3

1Devesh Rath, Research Scholar, KSOM, KIIT University, Bhubaneswar, Odisha, India.
2Dr. Ipseeta Satpathy, Professor, KSOM, KIIT University, Bhubaneswar, Odisha, India.
3Dr. B.C.M. Patnaik, Associate Professor, KSOM, KIIT University, Bhubaneswar, Odisha, India.

Manuscript received on 03 August 2019 | Revised Manuscript received on 09 August 2019 | Manuscript published on 30 August 2019 | PP: 3228-3236 | Volume-8 Issue-10, August 2019 | Retrieval Number: J11670881019/2019©BEIESP | DOI: 10.35940/ijitee.J1167.0881019
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Abstract: Industry 4.0 leading towards fourth generation of industrialization is in the global news of every nation. Digitalization plays a pivotal role in the said process in which the prospects of Augmented Reality (AR) and Virtual Reality (VR) are of vital focus by different business houses cross sectors across the globe. The study enumerates the prospective procedural measures to be incorporated by various educational institutes catering to the futuristic industrial needs being a part of Industry 4.0 through collaborative approach. Moreover, it also delineates the dominant role of AR & VR as a means of new age learning mechanism in optimizing the youths fostering towards innovation and entrepreneurship through research and development by virtue of impedances of skill development in the form of short term and long term courses among students and faculties. This reverberates in deciphering the various industrial objections through formulation of startup entities thereby enhancing the economy through technological interventions. The multi functionality of AR and VR across different sectors like game technology, entertainment, tourism, medicine & healthcare, prehistoric studies, streams of engineering & technology, trade & commerce, architecture, education, life sciences and many more has been elucidated as a part of study objective in the mentioned paper.
Index Terms: Augmented Reality (AR), Virtual Reality (VR), Engineering Technology, Medicine, Healthcare, Tourism, Entrepreneurship, Innovation, Industry 4.0, Skill Development.

Scope of the Article: Mobile App Design and Development