Southern Rail Passengers Perception on Ticketcharges (Study with References to Coimbatore and Palakkad Junctions)
Remya Cheriyan1, Ramasethu Adithya Krishna2

1Remya Cheriyan Ph.D scholar Nehru College of arts and science, Associate Professor, School of Management, Vel Tech RangarajanDr.Sagunthala R&D Institute of Science and Technology, Chennai, Tamilnadu, India. 

2Dr Ramasethu Adithya Krishna, College of arts and science, Asst Professor, School of Management, Vel Tech Rangarajan Dr.Sagunthala R&D Institute of Science and Technology,Chennai, Tamilnadu, India.

Manuscript received on 13 September 2019 | Revised Manuscript received on 22 September 2019 | Manuscript Published on 11 October 2019 | PP: 747-750 | Volume-8 Issue-11S September 2019 | Retrieval Number: K113009811S19/2019©BEIESP | DOI: 10.35940/ijitee.K1130.09811S19

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Abstract: Pricing strategies of the Indian railway is the most important and attractive feature, that influences huge number of lower to upper middle income people to use this mode of transportation. The article attempt to measure and assess the Southern rail passengers perception on ticket charges. Article found that 74.80 per cent of the sample passengers have stated that cost of general compartment ticket is the major attractive service feature, which they like to benefit by travelling in Southern railway trains. The sample rail passengers are appreciate Southern railway features like: suitability of ticket fair: tax and cost of value added services, benefits enjoyed on luxury travel, ticket concessions enjoyed and refund and penalties charged. Ticket rate fixation strategies adopted by the Indian railways, greatly influences in attraction of new and more passengers.

Keywords: Pricing Strategies, Indian Railways, Rail Passengers..
Scope of the Article: e-Commerce