Newspaper Content Preferences- A Research on the Hindu and the Times of India
C.R. Mageshwar1, R. Reshmaa2, K. Mirunalini3

1Dr. C.R. Mageshwar, Head, Department of IT & E.Com, Sri Krishna Arts & Science College, Coimbatore (Tamil Nadu), India.

2R. Reshmaa, Assistant Professor, Department of Commerce IT & E.Com, Coimbatore (Tamil Nadu), India.

3K. Mirunalini, Assistant Professor, Department of Commerce IT & E.Com, Coimbatore (Tamil Nadu), India.

Manuscript received on 07 October 2019 | Revised Manuscript received on 21 October 2019 | Manuscript Published on 26 December 2019 | PP: 476-478 | Volume-8 Issue-12S October 2019 | Retrieval Number: L111710812S19/2019©BEIESP | DOI: 10.35940/ijitee.L1117.10812S19

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Abstract: News Papers plays an important situation in everyday life. The present current world is inadequate aside from papers. It is our characteristic instinct to perceive what is occurring around us. No one needs to live in obliviousness. Subsequently papers have develop as stage and bundle of our life. The morning paper is as quintessential for a decent start to our day as the morning cup of tea. It is our scholarly breakfast and except if we go by means of the features we sense uneasy. What to talk about of the city-tenants, even the people dwelling in the towns are viewed as quick to go through the paper to understand what is happening on the planet. Subsequently, a paper is the major need of the successive individuals. In this way the examination is trotted on the perusers’ substance material inclinations of The Hindu and The Times of India papers. A paper in the forefront society has excessively social and educative worth. It is a typical media of giving news close by with sees. Its significant point is to supply news, measurements with explicit perspectives through remarks, articles and publications. It is accordingly, alluded to as the ‘individuals’ college’. Various people anticipate explicit things from the paper. For example a venture man should know about the market drifts, a rancher is anxious to perceive the atmosphere report; a book peruser wants to think about the contemporary appearances. A paper fulfills them all like a private companion.

Keywords: Newspaper, Newsprint, News, Information, Advertisement, Entertainment.
Scope of the Article: Information Retrieval