Policy Assessment Investment Appeal Of Innovation Projects Enterprises
Kateryna Andriushchenko1, Mariia Tepliuk2, Igor Vinichenko3, Olena Nesterenko4, Ljudmyla Yefimenko5, Maksym Budiaiev6
1Andriushchenko Kateryna*, Doctor of Economic Sciences, Professor, Professor Department of Business Economics and Entrepreneurship, SHEE «Kyiv National Economic University named after Vadym Hetman», Kyiv, Ukraine.
2Mariia Tepliuk, Candidate of Economic Sciences, Associate Professor of the Department of Business Economics and Entrepreneurship, SHEE «Kyiv National Economic University named after Vadym Hetman», Kyiv, Ukraine,
3Igor Vinichenko, Doctor of Economic Sciences, Professor, Head of Department of the Economic, Faculty of Management and Marketing, Dnipro State Agrarian and Economic University, Dnipro, Ukraine,
4Olena Nesterenko, Candidate of Juridical Sciences, Senior lecturer of the Department of Public Administration and law, Dmytro Motornyi Tavria State Agrotechnological University, Melitopol, Zaporozhye region,
5Ljudmyla Yefimenko, Candidate of Public Administration, Senior lecturer of the Department of Public Administration and law, Dmytro Motornyi Tavria State Agrotechnological University, Melitopol, Zaporozhye region,
6Maksym Budiaiev, Candidate of Economic Sciences, Senior Lector of the D6epartment of Business Economics and Entrepreneurship, SHEE «Kyiv National Economic University named after Vadym Hetman», Kyiv, Ukraine,
Manuscript received on November 16, 2019. | Revised Manuscript received on 25 November, 2019. | Manuscript published on December 10, 2019. | PP: 5111-5122 | Volume-9 Issue-2, December 2019. | Retrieval Number: B7714129219/2019©BEIESP | DOI: 10.35940/ijitee.B7714.129219
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: The aim of the article is to summarize theoretical principles and practical experience regarding the relationship between the investment attractiveness of innovative projects and economic growth. The methods of correlation and regression analysis, extrapolation and modeling are used. The subject of the study was the features and patterns of the formation, use and regulation of the policy for assessing the investment attractiveness of company’s innovative projects in modern economic conditions. In the course of the study, an algorithm was developed to assess the size and level of investment attractiveness of the algorithm is based on the allocation of components of the enterprise’s potential. It is indicated that models for evaluating efficiency and cost should take into account not only future cash flows, but also non-financial indicators. Are proposed the construction of a multivariate model based on regression analysis. The essence of this model is to combine the traditional method of correlation analysis with least squares. This approach has the main advantage – relatively high accuracy and low costs in the construction and forecasting. The proposed model of a system for ensuring the investment attractiveness of innovative projects of companies consists of two main subsystems – information-analytical and implementation-control. These blocks provide results that allow you to increase investment attractiveness, as well as timely determine the external and internal risks of the enterprise. .
Keywords: Investment Attractiveness, Innovation Projects, Technological Advantages, the Potential Growth of the Market, Determination of Risk, Investment Portfolio
Scope of the Article: Enterprise Software, Middleware, and Tools